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Mivice

by Dr. Watts'on

Mivice electric engines

  • Founded: 2017
  • Country: China, with European headquarters in Germany
  • Range: Electric drive systems, specializing in lightweight hub motors, torque sensors, controllers, and displays
  • Price segment: Mid-to-high price range
  • Reputation: Known for innovation in torque sensor technology and producing lightweight, quiet, and efficient motors for e-bikes, with growing presence in Europe
  • Appearance: Compact, discreet motor integration that emphasizes clean design and ease of use
  • Overall quality: High, with a focus on delivering smooth, responsive riding experiences through advanced torque-sensing systems
  • Durability: Robust and reliable, with motors designed for long-term use in both urban and recreational bikes
  • Customer service: Good, with support offered through partner brands and dealers, along with dedicated email assistance
  • Brands using their engine: Tenways, Voltaire, FLIT

Who or What is Mivice ?

Mivice is a Chinese company that specializes in electric drive systems for e-bikes, focusing primarily on hub motors and related components like torque sensors, controllers, and displays. Established in 2017, the company quickly positioned itself as a reliable provider of lightweight and efficient e-bike motors, particularly in the urban and commuting segments.

Mivice’s key innovation is its integration of advanced torque sensors that deliver a smooth and natural riding experience, making their products especially well-suited for light, nimble bikes like city commuters and gravel bikes.

With their expansion into Europe, including the opening of a European headquarters in Nuremberg, Germany, in 2022, Mivice has solidified its place in the growing e-bike market.

What Makes Mivice Good or Unique?

Mivice distinguishes itself in the e-bike market with several unique selling points. First and foremost is their torque sensor technology, which is integrated into the motor system to offer a more responsive, intuitive riding experience. This sensor measures the rider’s pedaling force and adjusts the motor’s assistance accordingly, providing smoother power delivery compared to many other systems, especially those that lack this feature​.

Another standout feature is the light weight of their motors, particularly the M100 and M070 models, which are designed for urban bikes and weigh as little as 1.7 to 1.75 kg. These lightweight motors allow for e-bikes that are barely distinguishable from regular bicycles, both in terms of aesthetics and handling.

Additionally, Mivice focuses on complete integration, offering not only motors but also controllers, displays, and, more recently, batteries. This allows them to deliver a comprehensive electric system that can be easily incorporated into modern e-bike designs​.

Mivice Electric engines of 2024

Mivice produces a range of electric motors, including the M060, M070, M080, M100, and M200 models, targeting different categories of e-bikes. Their products are primarily aimed at mid-range to high-end e-bikes, including urban commuters, light gravel bikes, and cargo or touring bikes that require higher torque​.

For example, the M100 motor, which offers 40 Nm of torque, is ideal for lightweight city and gravel bikes, while the M200, with 45 Nm of torque, is geared toward high-performance touring and cargo bikes. Mivice’s motors are often found in bikes that prioritize both performance and design, with the brand emphasizing compact, clean integration of the motor systems into the bike frame​.

The recent introduction of their battery systems, such as the B360 and B540, further positions Mivice in the mid-to-high price segment. These batteries are designed for integration into the bike frame but can also be removed for convenient charging, appealing to users who value flexibility and ease of use​.

Our Articles about Mivice

Mivice History

Mivice, a Chinese company specializing in e-bike drive systems, was founded in 2017. Although relatively young in the market, the company quickly gained a reputation for producing lightweight and efficient electric motors, particularly hub motors, used in e-bikes.

Mivice initially focused on offering compact, quiet, and highly responsive hub motors for urban bikes, standing out with its advanced torque sensor technology, which allows for a smooth and natural riding experience. In its early years, Mivice’s products were mainly used in Chinese-made bikes, but by 2022, the company expanded its presence into Europe, establishing a European headquarters in Nuremberg, Germany, to better serve the growing e-bike market in the region.

Mivice’s commitment to innovation can be seen in their continuous development of motor systems. Their hub motors, such as the M070 and M080, became popular in Europe for their light weight and strong performance, often praised for being quiet and efficient. By 2023, they had made significant strides with the release of the M100 and M200 motors, designed for sporty, urban, and cargo bikes. Mivice’s trajectory is characterized by a focus on providing premium technology at competitive prices, targeting mid-range to high-end e-bike manufacturers looking for sophisticated but affordable components.

Timeline of Mivice

  • 2017: Mivice is founded in China, specializing in electric drive systems for e-bikes.
  • 2019: The M060, M070, and M080 hub motors are launched, focusing on lightweight, quiet, and efficient drives for urban bikes.
  • 2020: The company begins to gain traction internationally, especially with manufacturers looking for high-performance hub motors.
  • 2022: Mivice opens a European headquarters in Nuremberg, Germany, as part of its strategy to expand into the European e-bike market. Their motors are increasingly used in e-bikes such as the Tenways CGO600 and Voltaire Bellecour.
  • 2023: Mivice introduces the M100 and M200 hub motors, offering increased torque and performance, especially for cargo and touring bikes. The company also expands into producing batteries, providing a more comprehensive e-bike system.
  • 2023: The M080 motor wins the prestigious Design & Innovation Award, further cementing Mivice’s reputation as a premium motor supplier.

News About Mivice in 2024

In 2024, Mivice continues to innovate in the e-bike space with a focus on expanding its portfolio of electric drive systems. At Eurobike 2023, they showcased their latest advancements, particularly in motor and battery technology. New motors, such as the M200 and M100, which target high-performance and lightweight e-bikes respectively, are part of their “Advanced Series,” setting new standards for torque and weight efficiency.

The company is also improving its battery systems, releasing new models like the B360 and B540, which feature easy integration into bike frames and offer magnetic charging connectors for user convenience.

One of the most significant innovations from Mivice in 2024 is the release of an updated torque sensor, the S200i, which is compatible with higher-end bike components such as ISIS cranksets. This demonstrates Mivice’s commitment to pushing the envelope in terms of both performance and compatibility, catering to manufacturers looking to produce premium e-bikes. Mivice has also enhanced the ease of use of its systems, with new motor connectors that simplify bike assembly and maintenance​.

Overall, Mivice is focused on strengthening its position in the European market by continuing to offer highly competitive, premium technology that integrates seamlessly into a variety of bike models. Their emphasis on advanced torque sensors, lightweight motors, and integrated batteries positions them as a strong competitor in the mid-to-high-end e-bike segment. The brand’s ongoing innovation and expansion of its product range mark 2024 as a pivotal year for further growth and adoption across Europe and beyond

Mivice Contact and Warranty

Mivice offers warranty support through its network of bike manufacturers and dealers. The company emphasizes high product quality and customer service, but specific warranty conditions depend on the e-bike manufacturer using Mivice systems. Mivice does not sell directly to consumers, meaning warranty claims typically need to be handled by the bike’s manufacturer or an authorized dealer.

While details of the warranty coverage vary depending on the specific bike model and motor system, Mivice assures that it provides solutions within the legal warranty limits. Additionally, the company offers ongoing customer support for technical issues, but does not provide extended warranty options beyond the standard coverage periods​.

Mivice Contact Information

You can contact Mivice through various platforms:

These channels serve both customers and business partners, and Mivice encourages inquiries regarding system issues, potential partnerships, and product information​.

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