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BMC

by Steven Jay
BMC Electric Bikes Brand Information

BMC Bicycles

  • Founded: 1994
  • Country: Switzerland
  • Range: E-race bikes, e-mountain bikes, e-city bikes
  • Price Segment: Higher price range
  • Reputation: Innovative Swiss brand known for its precision engineering and advanced technology
  • Aesthetic: High-performance and stylish design with an emphasis on technology and comfort
  • Overall Quality: Very high, featuring premium materials and advanced technical solutions
  • Durability: High, with carefully crafted bicycles designed to last
  • Customer Service: Excellent, with personal attention and extensive support
  • After-Sales Service: Excellent, with a focus on customer satisfaction and long-term support

Who or What is BMC?

BMC, which stands for Bicycle Manufacturing Company, is a renowned bicycle brand established in 1994 in Switzerland. The brand is known for its advanced technology and precision engineering. Its headquarters is located in Grenchen, Switzerland, where BMC focuses on designing and manufacturing high-performance bicycles for both professional athletes and serious cycling enthusiasts​.

What Makes BMC Bicycles Good or Unique?

What makes BMC special is their commitment to innovation and quality. BMC bicycles feature advanced technologies such as the Integrated Cockpit System (ICS), which ensures streamlined and integrated cable routing, and the Tuned Compliance Concept (TCC), designed to optimize comfort without sacrificing performance.

Their e-bikes, such as the Roadmachine AMP and the Fourstroke AMP, are equipped with powerful motors and durable batteries that provide a natural riding experience. The advanced suspension systems and the use of high-quality materials contribute to the exceptional performance and durability of their bicycles.

BMC’s target audience consists of demanding cyclists looking for top quality and advanced technology. This includes both professional athletes participating in competitions and serious amateurs wanting to get the most out of their bike. BMC bicycles fall into the higher price segment.

BMC Electric Bicycles of 2024

BMC focuses on various product categories, including road bikes, mountain bikes, and city bikes. Their e-road bikes, such as the Roadmachine AMP, are designed for speed and efficiency, while the e-mountain bikes, like the Fourstroke AMP, are suitable for challenging terrain and trail riding. For urban use, they offer models like the 257 AMP and the Alpenchallenge AMP, which are ideal for commuting and recreational cycling in an urban environment.

Our Articles About BMC

BMC History

BMC, founded in 1994, started as a Swiss company focused on producing high-quality bicycles. The brand, which stands for Bicycle Manufacturing Company, is headquartered in Grenchen, Switzerland. From the beginning, BMC emphasized innovation and precision engineering—values deeply rooted in Swiss culture. In its early years, BMC rapidly rose in the bicycle industry with groundbreaking technologies and collaborations with professional cycling teams.

In 2000, the company was acquired by Andy Rihs, chairman of the Phonak Group and the Phonak Cycling Team, leading to a period of intensive growth and development.

In 2002, BMC developed the Teammachine specifically for the Phonak Cycling Team, marking their first step into the world of professional cycling competitions. In 2004, BMC made its debut in the Tour de France with the Timemachine TT01 and the award-winning Promachine SLC01.

Timeline of BMC (in bullet points)

  • 1986: First licensed RALEIGH bicycles.
  • 1994: Launch of the BMC brand.
  • 2000: Andy Rihs acquires the company.
  • 2002: Development of the Teammachine for the Phonak Cycling Team.
  • 2003: BMC starts exporting internationally.
  • 2004: Introduction of the Timemachine TT01 and Promachine SLC01.
  • 2005: First stage win at the Tour de France.
  • 2007: Launch of the Fourstroke mountain bike series.
  • 2010: Opening of the Impec lab.
  • 2011: Cadel Evans wins the Tour de France on a BMC bicycle.
  • 2012: Philippe Gilbert wins the UCI World Championship.
  • 2013: Launch of the new Teammachine SLR01.
  • 2014: Julien Absalon wins multiple MTB championships.
  • 2015: BMC Racing Team wins three stages at the Tour de France.
  • 2016: Greg van Avermaet wins the Olympic road race.
  • 2017: Launch of the Teammachine SLR Disc.
  • 2018: Passing of Andy Rihs and the discontinuation of the BMC Racing Team.
  • 2019: Launch of the URS gravel bike series.
  • 2020: Revolutionary update of the Teammachine SLR.

News from BMC in 2024

For 2024, BMC has announced several exciting developments. The brand continues its focus on innovation and performance with new models and technologies. One of the highlights is the updated Roadmachine 01, an endurance bike known for its combination of comfort and speed. Additionally, BMC is introducing updates to their e-bike range, such as the new Roadmachine AMP and Fourstroke AMP, which offer improved components and longer battery life.

BMC also remains active in professional cycling. In 2024, the brand will continue its collaborations with various professional teams, including the Tudor Pro Cycling Team and the No Borders Gravel Team. These partnerships highlight BMC’s commitment to delivering high-quality performance and supporting athletes at the highest level.

BMC Contact and Warranty

BMC is known for its high-quality bicycles and offers an extensive warranty to ensure customers enjoy their products for years to come. The warranty conditions are as follows:

  1. Warranty Period:
    • Frame: 3 years, extendable to 5 years if registered within 6 months of purchase.
    • Paintwork: 2 years (1 year for models prior to 2014).
    • Other BMC Components: 2 years.
  2. Conditions: The warranty only covers BMC frames, rigid forks, and components purchased from an authorized BMC dealer. Other parts and accessories are excluded from the warranty. The warranty is void if any technical modifications are made without the manufacturer’s approval, if non-original parts are used, or if damage is caused by improper use, insufficient maintenance, or natural elements​ (BMC)​​ (BMC)​.
  3. Crash Replacement Program: BMC offers a one-time crash replacement service for frames that have become unusable due to an accident. This program is only available if the bike has been registered on the BMC website within 6 months of purchase. It provides the opportunity to replace the damaged frame at a reduced price​​.

Contact Information for BMC

BMC provides several ways to get in touch for questions and support:

  • Website: bmc-switzerland.com
  • Email: Customers can contact via the contact form on the website.
  • Phone: Specific contact numbers are not directly listed, but customers are encouraged to reach out through the website.
  • Social Media:
  • Companion App: BMC also offers an app for additional support and bike registration​ (BMC)​.

Customers can also contact their local BMC dealer for direct support and warranty claims.

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